Brand Anthems

POP INC Production have great ideas for a brand anthem for your business.

What is a brand anthem video? Well, you can tell it when you see one. It’s an ad that makes you feel great and say that you can do anything. The brand’s anthem is about what it stands for and focuses on its values, visions and mission.

Brand anthem videos are the latest additions to the marketing tools for a good reason. People want companies and organizations to take an interest in them, to add significant value to the brand, and the choice of their buyers or supporters can be determined by how they “feel” about a specific mark. As individuals and as a society, the audience wants to be reminded that the values we hold dear and believe in are actually understood and supported by the brands and organizations that lead the way.

How POP INC Production can make a great brand anthem for your business?

From the environment to the well-being of people, there is always a cause that can embody the company’s values. Things are starting to change for quite a while now and people want to follow and encourage business with great values and ethics.

Brand values and responsibility have become as important to consumers as what a brand is selling. Adding value and telling authentic stories are a way to engage with consumers. A brand anthem is the key to great brand advertising. The idea behind a brand anthem is that getting to the very heart of who you are, what you represent and what your brand adds to people’s lives and to the planet can be your best marketing tool.

Here are some reasons why a brand anthem video produce by POP INC Production can be powerful tools for your business:

  • A storytelling approach
    You need to be able to talk about it in a way that distinguishes you from the masses. That’s the reason why it’s so essential to tell the story of the brand and his purpose. With POP INC Production’s storytelling ideas, we can capture your message in a story that engages people, simplifies the information and creates an emotional response.
  • Establishing the values of your brand as an essential objective
    Telling the truth is undoubtedly the most important aspect of a brand anthem video. Your company’s team must believe that the message you deliver is actually the heart of your brand, the core of its foundation. It has to be real to be memorable. That’s what makes us human.


  • Be Caring and Inspire Your Audience
    When we are emotionally touched, we tend to remember the reason, the circumstances and the story. Being inspired is the driving force behind a good action, and we all want to be truly inspired. Do you know what inspires your audience? What do they need to hear from you to continue to move forward, to pick up the phone, to be more inclusive, to get out and discover the world?
  • Being Authentic and Trustworthy
    Being authentic is one of our most fundamental values at POP INC Production, humans want people to be real with them and nothing replaces a human connection. According to our team, authenticity is the key. If your brand anthem video is authentic, you will leave a durable impression to your target audience.

Our Brand Anthem Process

Every client is different and this demands a unique approach from our creative team. This dynamic approach helps us get to know your business, your services and your target audience.


  1. Creative meeting for your brand anthem video campaign
    Our team meets with you to talk about your project, your needs and to determine the ideal customer for your brand.
  2. Creation time
    Our team of content creators develop a strategy and content. With your approval, our highly qualified production company can start to shine.
  3. Production
    Our team captures stunning images and do all the works to capture the images we need for the video production.
  4. Motion design
    Adding motion design to create a story to tell. With a well-established shooting plan, we will take all the necessary elements to meet the needs of the video production.
  1. Editing
    Putting together all the creative elements for a splendid video. With the help of our professional equipment, we will take a video to the next level of professionalism and elegance.
  2. Delivery
    We share the result with you. With the final result of the video production, our team will share it with you so that you are fully satisfied with the mandate and your needs.
  3. Broadcast
    With your approval, we broadcast the brand anthem video for your brand at the right media. We will use the most appropriate digital marketing techniques to optimize the best results for video delivery to reach your target audience.

Let’s have a tea and chat about your
brand anthem video strategy.